:root{color-scheme:light;--bg:#fbf6ee;--bg-2:#f3ebdc;--ink:#1f1a14;--ink-2:#3a322a;--ink-dim:#7a6f63;--line:#e6dccb;--line-strong:#c9b89a;--accent:#e87b3a;--accent-2:#f5a36b;--accent-soft:#fde3cb;--green:#53614a;--shadow:0 28px 60px -42px rgba(31,26,20,.4)}
*{box-sizing:border-box;margin:0;padding:0}html{scroll-behavior:smooth;scroll-padding-top:88px;-webkit-text-size-adjust:100%}body{background:var(--bg);color:var(--ink);font-family:'Inter',system-ui,sans-serif;font-size:16px;line-height:1.65;overflow-x:hidden;-webkit-font-smoothing:antialiased}body.menu-open{overflow:hidden}a{color:inherit;text-decoration:none}.wrap{width:min(1240px,100%);margin:auto;padding-inline:32px}.mono{font-family:'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;font-size:.74rem;letter-spacing:.12em;text-transform:uppercase;color:var(--ink-dim)}
nav{position:fixed;inset:0 0 auto;z-index:50;background:rgba(251,246,238,.84);border-bottom:1px solid var(--line);backdrop-filter:blur(14px) saturate(140%)}.nav-inner{height:72px;display:flex;align-items:center;justify-content:space-between}.logo{display:flex;align-items:center;gap:10px;font-family:'Fraunces',serif;font-size:1.35rem;font-weight:500}.logo em{color:var(--accent);font-style:normal}.logo-mark{width:32px;height:32px;border-radius:50%;display:inline-flex;align-items:center;justify-content:center;background:var(--accent);color:var(--bg);font:600 1rem 'Fraunces',serif;box-shadow:0 4px 14px -4px rgba(232,123,58,.5)}.nav-links{display:flex;gap:30px;font-size:.88rem;font-weight:500}.nav-links a{color:var(--ink-2);transition:color .2s}.nav-links a:hover{color:var(--accent)}.nav-cta{padding:10px 18px;border-radius:999px;background:var(--ink);color:var(--bg);font-size:.85rem;font-weight:500;transition:.2s}.nav-cta:hover{background:var(--accent)}.menu-toggle,.mobile-menu{display:none}
.marketing-hero{padding:164px 0 104px;border-bottom:1px solid var(--line);position:relative;overflow:hidden}.marketing-hero>.wrap{position:relative;z-index:1}.marketing-hero:after{content:'MKT';position:absolute;right:-.03em;top:76px;color:var(--bg-2);font:600 clamp(10rem,24vw,22rem)/1 'Fraunces',serif;z-index:0;pointer-events:none;opacity:.68}.eyebrow{display:inline-flex;align-items:center;gap:10px;padding:8px 14px;margin-bottom:25px;border:1px solid var(--line-strong);border-radius:999px;background:var(--accent-soft)}.eyebrow .dot{width:8px;height:8px;border-radius:50%;background:var(--accent);animation:pulse 2s infinite}.eyebrow span:last-child{font:500 .7rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;letter-spacing:.1em;text-transform:uppercase}.hero-kicker{margin-bottom:15px;color:var(--ink-dim);font:500 .74rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;letter-spacing:.12em;text-transform:uppercase}.marketing-hero h1{max-width:1080px;font:500 clamp(3.2rem,7vw,6.5rem)/.97 'Fraunces',serif;letter-spacing:-.035em}.marketing-hero h1 em,.manifesto h2 em,.section-head h2 em,.services-heading h2 em,.contact-inner h2 em{color:var(--accent);font-weight:500}.hero-intro{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:70px;align-items:end;margin-top:55px}.hero-intro>p{max-width:660px;color:var(--ink-2);font-size:1.12rem}.hero-summary{display:flex;border-block:1px solid var(--line-strong)}.hero-summary div{width:145px;padding:17px 15px}.hero-summary div+div{border-left:1px solid var(--line)}.hero-summary strong,.hero-summary span{display:block}.hero-summary strong{font:500 1.65rem 'Fraunces',serif;color:var(--accent)}.hero-summary span{font-size:.69rem;text-transform:uppercase;letter-spacing:.08em;color:var(--ink-dim);line-height:1.4}
.manifesto{padding:110px 0;background:var(--bg)}.manifesto-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:90px;align-items:start}.manifesto h2,.section-head h2,.services-heading h2,.contact-inner h2{margin-top:15px;font:500 clamp(2.4rem,4.6vw,4.15rem)/1.04 'Fraunces',serif;letter-spacing:-.025em}.manifesto-copy{border-left:1px solid var(--line-strong);padding-left:42px;display:grid;gap:22px;color:var(--ink-2);font-size:1.06rem}.manifesto-copy p:first-child{font-family:'Fraunces',serif;font-size:1.4rem;line-height:1.4;color:var(--ink)}
.cases-section{padding:112px 0 130px;background:var(--bg-2)}.section-head{display:grid;grid-template-columns:1.15fr .85fr;gap:70px;align-items:end;margin-bottom:60px}.lead{color:var(--ink-2);font-size:1.05rem}.case-grid{display:grid;grid-template-columns:1fr 1fr;gap:26px}.case-card{background:var(--bg);border:1px solid var(--line-strong);border-radius:18px;overflow:hidden;box-shadow:var(--shadow);transition:transform .3s,border-color .3s}.case-card:hover{transform:translateY(-4px);border-color:var(--accent)}.case-card:last-child{grid-column:1/-1;display:grid;grid-template-columns:.95fr 1.05fr}.case-card:last-child .case-visual{min-height:460px}.case-card:last-child .case-body{padding:48px;display:flex;flex-direction:column;justify-content:center}.case-card.featured{grid-column:1/-1;display:grid;grid-template-columns:1.22fr .78fr}.case-visual{position:relative;min-height:360px;overflow:hidden;background:var(--line)}.case-card.featured .case-visual{min-height:570px}.case-visual img{width:100%;height:100%;object-fit:cover;display:block;transition:transform .6s ease}.case-card:hover img{transform:scale(1.025)}.case-number{position:absolute;top:18px;left:18px;width:44px;height:44px;display:grid;place-items:center;border-radius:50%;background:rgba(251,246,238,.92);backdrop-filter:blur(8px);font:500 .72rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace}.case-body{padding:34px}.featured .case-body{padding:48px;display:flex;flex-direction:column;justify-content:center}.case-meta{display:flex;justify-content:space-between;gap:20px;margin-bottom:17px;color:var(--ink-dim);font:500 .69rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;letter-spacing:.08em;text-transform:uppercase}.case-body h3{font:500 clamp(2rem,3.3vw,3.25rem)/1 'Fraunces',serif;margin-bottom:18px}.case-body>p{color:var(--ink-2)}.case-tags{display:flex;flex-wrap:wrap;gap:8px;margin-top:25px}.case-tags span{padding:6px 10px;border:1px solid var(--line-strong);border-radius:999px;color:var(--ink-2);font-size:.72rem}.case-results{display:grid;grid-template-columns:repeat(3,1fr);margin-top:30px;padding-top:24px;border-top:1px solid var(--line)}.case-results div+div{border-left:1px solid var(--line);padding-left:18px}.case-results strong,.case-results span{display:block}.case-results strong{color:var(--accent);font:500 1.55rem 'Fraunces',serif}.case-results span{color:var(--ink-dim);font-size:.69rem;text-transform:uppercase;letter-spacing:.06em}
.services-band{padding:125px 0;background:var(--ink);color:var(--bg)}.services-band>.wrap{display:grid;grid-template-columns:.85fr 1.15fr;gap:100px}.services-band .mono{color:var(--accent-2)}.services-heading h2{color:var(--bg)}.services-heading p{max-width:420px;margin-top:28px;color:rgba(251,246,238,.66)}.services-list article{display:grid;grid-template-columns:44px 1fr;gap:20px;padding:26px 0;border-top:1px solid rgba(251,246,238,.16)}.services-list article:last-child{border-bottom:1px solid rgba(251,246,238,.16)}.services-list article>span{color:var(--accent);font:500 .74rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace}.services-list h3{font:500 1.45rem 'Fraunces',serif;margin-bottom:6px}.services-list p{max-width:600px;color:rgba(251,246,238,.7);font-size:.93rem}
.process-section{padding:120px 0}.process-grid{list-style:none;display:grid;grid-template-columns:repeat(4,1fr);border-block:1px solid var(--line-strong)}.process-grid li{padding:32px 24px 38px}.process-grid li+li{border-left:1px solid var(--line)}.process-grid span{color:var(--accent);font:500 .74rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace}.process-grid h3{margin:28px 0 10px;font:500 1.6rem 'Fraunces',serif}.process-grid p{color:var(--ink-dim);font-size:.9rem}
.contact-section{padding:90px 0;background:var(--accent-soft);border-block:1px solid var(--line-strong)}.contact-inner{display:flex;align-items:end;justify-content:space-between;gap:50px}.contact-inner p{margin-top:20px;color:var(--ink-2)}.contact-cta{flex:0 0 auto;display:flex;align-items:center;gap:40px;padding:18px 24px;border-radius:999px;background:var(--ink);color:var(--bg);font-weight:600;transition:.2s}.contact-cta:hover{background:var(--accent);transform:translateY(-2px)}footer{padding:80px 0 40px}.foot-grid{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:60px;margin-bottom:60px;padding-bottom:50px;border-bottom:1px solid var(--line)}.foot-grid h4{font-family:'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;font-size:.72rem;text-transform:uppercase;letter-spacing:.12em;color:var(--ink-dim);margin-bottom:20px}.foot-grid a{display:block;padding:6px 0;color:var(--ink-2);transition:color .2s;font-size:.95rem}.foot-grid a:hover{color:var(--accent)}.foot-brand .logo{font-size:1.6rem;margin-bottom:18px}.foot-brand p{color:var(--ink-dim);max-width:340px;font-size:.95rem}.foot-bottom{display:flex;justify-content:space-between;color:var(--ink-dim);font-size:.85rem;flex-wrap:wrap;gap:10px}
@keyframes pulse{50%{opacity:.45;transform:scale(.85)}}
@media(max-width:900px){.nav-links,.nav-cta{display:none}.menu-toggle{display:inline-flex;width:48px;height:48px;padding:0;border:1px solid var(--line-strong);border-radius:12px;background:var(--ink);color:var(--bg);align-items:center;justify-content:center;flex-direction:column;gap:5px;cursor:pointer}.menu-toggle span{width:22px;height:2px;background:currentColor;border-radius:9px}.mobile-menu{position:absolute;top:100%;left:0;right:0;display:block;background:var(--bg);border-bottom:1px solid var(--line);opacity:0;visibility:hidden;transform:translateY(-8px);pointer-events:none;transition:.22s}.mobile-menu.is-open{opacity:1;visibility:visible;transform:none;pointer-events:auto}.mobile-menu-inner{display:flex;flex-direction:column;padding-top:8px;padding-bottom:25px}.mobile-menu a{display:flex;min-height:56px;align-items:center;padding:14px 4px;border-bottom:1px solid var(--line);font-weight:500}.mobile-menu .mobile-menu-cta{justify-content:center;margin-top:18px;padding:15px 18px;border:0;border-radius:12px;background:var(--ink);color:var(--bg)}.hero-intro,.manifesto-grid,.section-head,.services-band>.wrap{grid-template-columns:1fr}.hero-intro,.section-head{gap:32px}.manifesto-grid{gap:40px}.manifesto-copy{padding-left:0;border-left:0;border-top:1px solid var(--line-strong);padding-top:32px}.case-card.featured{grid-template-columns:1fr}.case-card.featured .case-visual{min-height:430px}.services-band>.wrap{gap:55px}.process-grid{grid-template-columns:1fr 1fr}.process-grid li:nth-child(3){border-left:0;border-top:1px solid var(--line)}.process-grid li:nth-child(4){border-top:1px solid var(--line)}}
@media(max-width:620px){.wrap{padding-inline:20px}.marketing-hero{padding:128px 0 72px}.marketing-hero h1{font-size:clamp(3rem,15vw,4.5rem)}.marketing-hero h1 br{display:none}.eyebrow{margin-bottom:25px}.eyebrow span:last-child{font-size:.62rem}.hero-intro{margin-top:38px}.hero-summary{width:100%;display:grid;grid-template-columns:repeat(3,1fr)}.hero-summary div{width:auto;padding:14px 8px}.hero-summary strong{font-size:1.35rem}.hero-summary span{font-size:.57rem}.manifesto,.cases-section,.services-band,.process-section{padding:78px 0}.section-head{margin-bottom:38px}.case-grid{grid-template-columns:1fr;gap:20px}.case-card.featured{grid-column:auto;display:block}.case-visual,.case-card.featured .case-visual{min-height:auto;aspect-ratio:1.35}.case-body,.featured .case-body{padding:25px}.case-body h3{font-size:2.15rem}.case-results strong{font-size:1.25rem}.case-results span{font-size:.57rem}.case-results div+div{padding-left:10px}.process-grid{grid-template-columns:1fr}.process-grid li+li{border-left:0;border-top:1px solid var(--line)}.contact-section{padding:70px 0}.contact-inner{display:block}.contact-cta{width:max-content;margin-top:34px}.footer-inner{align-items:flex-start;flex-wrap:wrap}.footer-inner p{width:100%;order:3}.footer-inner>span{margin-left:auto}.marketing-hero:after{display:none}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.eyebrow .dot{animation:none}.case-card,.case-visual img,.mobile-menu,.contact-cta{transition:none}}
@media(prefers-color-scheme:dark){:root{color-scheme:light}body{background:var(--bg);color:var(--ink)}}

/* ===== Nuevas secciones (v2) ===== */
.skip-link{position:fixed;top:-60px;left:16px;z-index:100;padding:10px 18px;border-radius:999px;background:var(--ink);color:var(--bg);font-size:.85rem;font-weight:600;transition:top .2s}.skip-link:focus{top:12px}
a:focus-visible,button:focus-visible{outline:2px solid var(--accent);outline-offset:3px;border-radius:4px}

.metrics-band{background:var(--ink);color:var(--bg);border-block:1px solid var(--ink)}.metrics-grid{display:grid;grid-template-columns:repeat(4,1fr)}.metric{padding:44px 26px;border-left:1px solid rgba(251,246,238,.14)}.metric:first-child{border-left:0}.metric strong{display:block;font:500 clamp(2rem,3.4vw,3rem)/1 'Fraunces',serif;color:var(--accent-2);letter-spacing:-.02em}.metric span{display:block;margin-top:10px;color:rgba(251,246,238,.62);font-size:.8rem;line-height:1.5}

.ads-section{padding:112px 0 120px;background:var(--bg)}.ads-grid{display:grid;grid-template-columns:1fr 1fr;gap:26px}.ad-card{background:var(--bg);border:1px solid var(--line-strong);border-radius:18px;padding:38px;box-shadow:var(--shadow);transition:transform .3s,border-color .3s}.ad-card:hover{transform:translateY(-4px);border-color:var(--accent)}.ad-card-head{display:flex;align-items:center;justify-content:space-between;gap:14px;flex-wrap:wrap;margin-bottom:20px}.ad-platform{padding:7px 14px;border-radius:999px;font:600 .72rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;letter-spacing:.08em;text-transform:uppercase}.ad-platform--meta{background:#e8eefc;color:#1d4fd7;border:1px solid #c3d3f5}.ad-platform--google{background:#e9f6ec;color:#1e7d3c;border:1px solid #c4e4cd}.ad-objective{color:var(--ink-dim);font:500 .68rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;letter-spacing:.08em;text-transform:uppercase}.ad-card h3{font:500 clamp(1.6rem,2.4vw,2.1rem)/1.1 'Fraunces',serif;letter-spacing:-.02em;margin-bottom:12px}.ad-card>p{color:var(--ink-2);font-size:.95rem}.ad-metrics{list-style:none;display:grid;grid-template-columns:repeat(4,1fr);gap:0;margin-top:26px;padding-top:22px;border-top:1px solid var(--line)}.ad-metrics li+li{border-left:1px solid var(--line);padding-left:14px}.ad-metrics strong,.ad-metrics span{display:block}.ad-metrics strong{color:var(--accent);font:500 1.3rem 'Fraunces',serif}.ad-metrics span{color:var(--ink-dim);font-size:.62rem;text-transform:uppercase;letter-spacing:.05em;line-height:1.4;margin-top:4px}
.ad-funnel{display:grid;gap:8px;margin-top:26px}.ad-funnel div{position:relative;display:flex;justify-content:space-between;align-items:center;width:var(--w);min-width:150px;padding:9px 14px;border-radius:8px;background:linear-gradient(90deg,var(--accent-soft),rgba(253,227,203,.35));border:1px solid var(--line);font-size:.72rem}.ad-funnel span{color:var(--ink-2);font-weight:500}.ad-funnel b{font:500 .72rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;color:var(--accent)}

.growth-section{padding:112px 0 120px;background:var(--bg-2)}.growth-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:26px}.growth-card{background:var(--bg);border:1px solid var(--line-strong);border-radius:18px;padding:32px;box-shadow:var(--shadow);transition:transform .3s,border-color .3s}.growth-card:hover{transform:translateY(-4px);border-color:var(--accent)}.growth-top{display:flex;justify-content:space-between;align-items:center;gap:12px;margin-bottom:22px}.growth-handle{font:500 .78rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;color:var(--ink)}.growth-period{padding:5px 11px;border-radius:999px;background:var(--accent-soft);color:var(--accent);font:600 .64rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;letter-spacing:.06em;text-transform:uppercase}.growth-numbers{display:flex;align-items:baseline;gap:10px}.growth-from{color:var(--ink-dim);font:500 1.15rem 'Fraunces',serif;text-decoration:line-through;text-decoration-color:var(--line-strong);text-decoration-thickness:2px}.growth-arrow{color:var(--accent);font-size:1.2rem}.growth-to{font:500 clamp(2.2rem,3vw,2.9rem)/1 'Fraunces',serif;color:var(--ink);letter-spacing:-.02em}.growth-label{display:block;margin-top:6px;color:var(--ink-dim);font-size:.7rem;text-transform:uppercase;letter-spacing:.07em}.growth-bar{display:flex;align-items:flex-end;gap:7px;height:84px;margin:24px 0 18px;padding-bottom:2px;border-bottom:1px solid var(--line-strong)}.growth-bar i{flex:1;height:var(--h);border-radius:5px 5px 0 0;background:linear-gradient(180deg,var(--accent-2),var(--accent));opacity:.9}.growth-card p{color:var(--ink-2);font-size:.88rem}

.wa-float{position:fixed;right:22px;bottom:22px;z-index:60;width:58px;height:58px;display:grid;place-items:center;border-radius:50%;background:#25d366;color:#fff;box-shadow:0 12px 30px -8px rgba(37,211,102,.55);transition:transform .2s}.wa-float:hover{transform:translateY(-3px) scale(1.04)}.wa-float__icon{width:30px;height:30px;position:relative;z-index:1}.wa-float__pulse{position:absolute;inset:0;border-radius:50%;background:#25d366;animation:wa-pulse 2.2s ease-out infinite}@keyframes wa-pulse{0%{transform:scale(1);opacity:.5}70%{transform:scale(1.7);opacity:0}100%{opacity:0}}

@media(max-width:900px){.metrics-grid{grid-template-columns:1fr 1fr}.metric:nth-child(3){border-left:0;border-top:1px solid rgba(251,246,238,.14)}.metric:nth-child(4){border-top:1px solid rgba(251,246,238,.14)}.ads-grid,.growth-grid{grid-template-columns:1fr}.ads-section,.growth-section{padding:78px 0}}
@media(max-width:620px){.metrics-grid{grid-template-columns:1fr 1fr}.metric{padding:28px 16px}.ad-card{padding:26px}.ad-metrics{grid-template-columns:1fr 1fr;gap:14px 0}.ad-metrics li:nth-child(3){border-left:0;padding-left:0}.ad-metrics li:nth-child(n+3){padding-top:12px;border-top:1px solid var(--line)}.growth-card{padding:26px}.wa-float{right:16px;bottom:16px;width:52px;height:52px}}
@media(prefers-reduced-motion:reduce){.ad-card,.growth-card,.wa-float{transition:none}.wa-float__pulse{animation:none;display:none}}

.growth-project{font:500 1.15rem 'Fraunces',serif}.content-ideas{display:flex;flex-wrap:wrap;gap:8px;margin-top:20px;padding-top:18px;border-top:1px solid var(--line)}.content-ideas span{padding:6px 10px;border-radius:999px;background:var(--accent-soft);font-size:.69rem;line-height:1.35}.content-playbook{display:grid;grid-template-columns:.78fr 1.22fr;gap:58px;margin-top:34px;padding:46px;border:1px solid var(--line-strong);border-radius:18px;background:var(--ink);color:var(--bg);box-shadow:var(--shadow)}.content-playbook__intro .mono{color:var(--accent-2)}.content-playbook__intro h3{margin-top:14px;font:500 clamp(1.8rem,3vw,2.65rem)/1.08 'Fraunces',serif}.content-playbook__intro p{margin-top:18px;color:rgba(251,246,238,.68);font-size:.92rem}.content-pillars{display:grid;grid-template-columns:1fr 1fr}.content-pillars article{padding:20px 22px;border-top:1px solid rgba(251,246,238,.16)}.content-pillars article:nth-child(even){border-left:1px solid rgba(251,246,238,.16)}.content-pillars article:nth-child(n+3){border-bottom:1px solid rgba(251,246,238,.16)}.content-pillars span{color:var(--accent);font:500 .68rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace}.content-pillars h4{margin:10px 0 5px;font:500 1.25rem 'Fraunces',serif}.content-pillars p{color:rgba(251,246,238,.66);font-size:.82rem}@media(max-width:900px){.case-card:last-child{grid-template-columns:1fr}.case-card:last-child .case-visual{min-height:430px}.content-playbook{grid-template-columns:1fr;padding:34px;gap:30px}}@media(max-width:800px){.foot-grid{grid-template-columns:1fr 1fr;gap:40px}}@media(max-width:620px){.case-card:last-child{display:block}.case-card:last-child .case-visual{min-height:auto}.case-card:last-child .case-body{padding:25px}.content-playbook{padding:26px;margin-top:20px}.content-pillars{grid-template-columns:1fr}.content-pillars article:nth-child(even){border-left:0}.content-pillars article:nth-child(n+3){border-bottom:0}.content-pillars article:last-child{border-bottom:1px solid rgba(251,246,238,.16)}.marketing-hero:after{display:none}}

/* CTA idéntico al bloque de Informática */
.cta{text-align:center;background:var(--ink);color:var(--bg);border-radius:32px;margin:40px 32px 0;padding:100px 32px;position:relative;overflow:hidden}.cta::before{content:"";position:absolute;top:-50%;left:50%;transform:translateX(-50%);width:800px;height:800px;border-radius:50%;background:radial-gradient(circle,var(--accent) 0%,transparent 60%);opacity:.2;filter:blur(40px);pointer-events:none}.cta .mono{color:var(--accent-2);position:relative}.cta h2{font:500 clamp(2.5rem,7vw,5.5rem)/1 'Fraunces',serif;letter-spacing:-.03em;margin:24px 0 20px;position:relative}.cta h2 em{color:var(--accent);font-style:italic}.cta>p{max-width:650px;margin:0 auto 34px;color:rgba(251,246,238,.72);position:relative}.cta-row{display:flex;gap:14px;flex-wrap:wrap;align-items:center}.cta-row.center{justify-content:center;position:relative}.btn{display:inline-flex;align-items:center;gap:10px;padding:16px 28px;border-radius:999px;font-size:.95rem;font-weight:500;transition:transform .2s,box-shadow .2s,background .2s;cursor:pointer;border:0}.cta .btn-primary{background:var(--accent);color:var(--ink)}.cta .btn-primary:hover{background:var(--bg);transform:translateY(-2px)}.cta .btn-ghost{color:var(--bg);border:1px solid rgba(251,246,238,.2)}.cta .btn-ghost:hover{border-color:var(--bg);background:rgba(251,246,238,.05);transform:translateY(-2px)}
@media(max-width:620px){.cta{margin:24px 12px 0;padding:72px 20px;border-radius:24px}.cta h2 br{display:none}.cta-row.center{flex-direction:column}.cta .btn{width:100%;justify-content:center;max-width:320px}}

/* v5 responsive cleanup */
@media(max-width:900px){.hero-intro,.manifesto-grid,.section-head,.services-band>.wrap{grid-template-columns:1fr!important;gap:36px!important}.case-grid{grid-template-columns:1fr!important}.case-card,.case-card.featured,.case-card:last-child{grid-column:auto!important;grid-template-columns:1fr!important}.case-card.featured .case-visual,.case-card:last-child .case-visual{min-height:340px}.featured .case-body,.case-card:last-child .case-body{padding:30px}.process-grid{grid-template-columns:1fr 1fr}.process-grid li:nth-child(3){border-left:0}.contact-inner{align-items:flex-start;flex-direction:column}.hero-intro{margin-top:34px}.hero-summary{width:100%}}
@media(max-width:560px){.marketing-hero{padding:130px 0 70px}.marketing-hero h1{font-size:clamp(2.75rem,14vw,4.4rem)}.hero-summary{display:grid;grid-template-columns:1fr 1fr}.hero-summary div{width:auto}.case-card.featured .case-visual,.case-card:last-child .case-visual,.case-visual{min-height:250px}.case-body,.featured .case-body,.case-card:last-child .case-body{padding:24px 20px}.case-results{grid-template-columns:1fr;gap:14px}.case-results div+div{border-left:0;padding-left:0;border-top:1px solid var(--line);padding-top:14px}.process-grid{grid-template-columns:1fr}.process-grid li+li{border-left:0;border-top:1px solid var(--line)}.services-band{padding:82px 0}.manifesto,.cases-section,.process-section{padding:78px 0}.hero-summary div:nth-child(2){border-left:1px solid var(--line)}.hero-summary div:nth-child(n+3){border-top:1px solid var(--line)}}

/* v6 — honest demonstration cases */
.demo-badge{position:absolute;left:18px;top:18px;z-index:2;padding:7px 10px;border-radius:999px;background:rgba(21,17,14,.88);color:#fff6ec;border:1px solid rgba(255,255,255,.16);font:700 .62rem 'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace;letter-spacing:.08em;backdrop-filter:blur(8px)}
.case-plan{grid-template-columns:1fr 1fr!important}
.case-plan div+div{border-left:1px solid var(--line);padding-left:18px}
.case-plan strong{font-size:.72rem!important;text-transform:uppercase;letter-spacing:.08em;font-family:'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace!important;color:var(--accent-ink)!important}
.case-plan span{font-size:.82rem!important;color:var(--ink-2)!important}
.demo-kpis strong{font-size:1.1rem!important}
.demo-funnel b{font-family:'JetBrains Mono',ui-monospace,SFMono-Regular,Menlo,Consolas,monospace}
.demo-content-grid .growth-card h3{font:500 1.45rem/1.15 'Fraunces',serif;margin:24px 0 12px;color:var(--ink)}
html[data-theme="dark"] .demo-badge{background:rgba(16,13,11,.9)}
@media(max-width:560px){.case-plan{grid-template-columns:1fr!important}.case-plan div+div{border-left:0;padding-left:0;border-top:1px solid var(--line);padding-top:12px}.demo-badge{left:12px;top:12px}.demo-content-grid .growth-card h3{font-size:1.3rem}}